Handcrafted in the northern region of Italy. Rooted in centuries of culture, beauty and craftsmanship. Bridging tradition with innovation to custom cycling clothing. Here at DNA, all of our designs are bespoke. Our in-house design team will see that your vision comes to reality.
Each garment is handmade by a skilled Italian craftsperson with years of experience creating cycling apparel.
Our process allows for complete garment customization. No more limits on colors and placement.
Outside of using our products every day, we constantly test and consult with pro riders and teams on how to improve.
We know crashes happen. If an accident occurs, bring your gear in, and we will get fixed up and you back on the road.