How DNA Custom Works

Like most people, we're not fans of shopping. That's why we set out to make ordering custom cycling apparel the easiest shopping experience you'll have, and we make it the core of what we do at DNA Cycling. We are here to work on your behalf.

1. Select items & quantities

Browse our custom catalog to pick the items you want to customize.

2. Design your custom kit

Our designers will work with you to design the perfect kit. We provide 3 art revisions to ensure you get exactly what you want.

3. Create Micro-Store & request fit kits

We will create a custom micro-store so you can share your link with friends to finalize quantities and capture payment. Request a fit kit with your selected items to ensure a proper fit.

4. Manufactured & delivered

Once approved, your order will be submitted for production in our factory in Italy. Expect delivery typically within 6-8 weeks.

How to Get Started

Getting started is easy. Just call or email us we'll walk you through the process. We'll take care of the design and details. All you need to do is decide what you want and how many you need. It's really quite painless.

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Why DNA is Better

We started DNA because we couldn't find kits that we loved that we could truly customize. Design options were too limited and the fit wasn't quite right. From the onset our goal was to create the a kit the felt as a amazing as it looked. With our new BIO Fit line we feel we've achieved this ideal.

Limitless Customization

Seriously...if you can think it, we can design it. Our process allows for complete customization of the garments. No more limits on colors and placement.

Handmade by Craftsmen

We get nauseous at the thought of mass production. Each garment is hand made by Italian craftsmen with years of experience making cycling clothes.

Pro-Tour Quality & Fit

We are our own worst critics. Outside of using our products every day we test and consult with pro riders and teams on how to constantly improve.

Creating a custom kit can be hard.
We're here to make it painless, and perhaps even fun.

A Better Fit. A Better Kit.

The secret is not thinking about it. If we can get you to forget that you even have anything on we win. Our handmade custom Italian kits are engineered with your ride in mind. The way the fabric is printed, cut and sewn is specifically geared towards making it work and perform better when on the bike.

Browse Clothing
We perfected the custom kit experience.
It's completely personalized and tailored to you.